How does this whole thing work? isn't a brick-and-mortar store, we're an online listing service (with thousands more wedding gowns than even the largest bridal salons!) 

We connect buyers and sellers of new sample and used wedding dresses helping brides-to-be find their dream dress for less, and helping sellers recoup costs and pass their gowns to brides who will love them.

Sellers list their wedding dress (worn once, or not at all) for a one-time, $19.95. fee. Bridesmaid dresses, Mother's Dresses, Flower Girl Dresses and Accessory listings are only $5. Buyers and sellers then communicate and transact directly with each other through our secure messaging system.

No commission, no hidden fees and we never mark up the price of any item.


  1. Shop

    Use our rich search features to browse thousands of gorgeous gowns. Create a free "OnceWed" account to save, sort and make notes on your favorite listings or sign up for new listing and price reduction alerts.

  2. Connect

    Once you find an item you want to know more about, use the "email seller" button to contact the seller directly. No account sign-up or registration required!

  3. Buy

    When you find THE dress, you’ll communicate directly with the seller to negotiate the price and terms of sale. We strongly encourage you to use our recommended payment methods for a safe and happy transaction.

  4. Celebrate

    Wear the dress of your dreams at a fraction of retail. Look and feel beautiful. If only all wedding planning was this easy and affordable!


  1. Listed Until Sold

    Use our simple, step-by-step listing form to create a detailed listing of your gown. A one-time fee allows you to list your item until it sells. No renewals, subscriptions or commissions. Ever.

  2. Connect Directly

    Interested brides will email you directly (we filter initial inquiries to help weed out spam) and from there you correspond from your own email. There’s never a need to login to our site to communicate or check your inquiries.

  3. Sell Easily

    When you’re contacted by a buyer who loves your item, negotiate directly with her on the selling price and terms of sale. We strongly encourage you to use our recommended payment methods for a safe and happy transaction.

  4. Splurge!

    Use the proceeds from your dress and enjoy a second honeymoon, an item for your new home or a piece of jewelry, perhaps. Whatever you decide!

What Makes Us Different

You'll Buy Better.

Our site is dedicated to beautiful gowns, accessories and inspiration. Highly intuitive search features, detailed wedding dress listings, and options to save and share your favorite selections make us the destination for buying preowned wedding dresses online.

You'll Sell Well.

We offer our sellers a direct connection to buyers, as well as advanced scam protection and a nominal one-time-no-strings- attached listing fee. No other hidden fees or commission mark-ups on the sale. We want your dress to be loved again - and for you to recoup as much of your initial investment as possible.

We're Kind of A Big Deal.

We don't like to brag, but we've been featured in top publications like Brides, Bustle, Good Morning America, The Huffington Post, The New York Times, Popsugar, USA Today, and Vox. That's because we continue to be a wise partner in helping thousands and thousands of women sell their gowns. Read what they have to say here.

Still need help? Contact Us Contact Us